/*
Theme Name: PrimoPosto
Theme URI: https://primopostoweb.it
Author: D&F Marketing
Description: Tema su misura per PrimoPosto — web marketing per impiantisti. Home responsive con hero "primo posto su Google", colori di marca navy e arancione.
Version: 1.0
Requires at least: 6.0
Tested up to: 6.6
Requires PHP: 7.4
License: GNU General Public License v2 or later
Text Domain: primoposto
*/

:root{
  --navy:#1F3B57;
  --navy-deep:#152A3F;
  --orange:#C0491B;
  --orange-bright:#E2621F;
  --ink:#233240;
  --muted:#5C6E7C;
  --line:#E3E9ED;
  --bg:#F4F7F9;
  --card:#FFFFFF;
  --star:#F5A623;
  --radius:16px;
  --wrap:1140px;
  --shadow:0 18px 40px -22px rgba(21,42,63,.45);
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  margin:0;background:var(--bg);color:var(--ink);
  font-family:"IBM Plex Sans",system-ui,sans-serif;line-height:1.6;
  -webkit-font-smoothing:antialiased;
}
h1,h2,h3,.display{font-family:"Space Grotesk",system-ui,sans-serif;line-height:1.12;margin:0}
a{color:inherit;text-decoration:none}
.wrap{width:100%;max-width:var(--wrap);margin:0 auto;padding:0 22px}
.eyebrow{font-family:"Space Grotesk";text-transform:uppercase;letter-spacing:.14em;font-size:.72rem;font-weight:600;color:var(--orange)}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:.5em;font-family:"Space Grotesk";font-weight:600;
  font-size:1rem;padding:.85em 1.5em;border-radius:999px;border:2px solid transparent;cursor:pointer;
  transition:transform .15s ease,box-shadow .15s ease,background .15s ease;white-space:nowrap}
.btn-primary{background:var(--orange);color:#fff;box-shadow:0 10px 22px -10px rgba(192,73,27,.8)}
.btn-primary:hover{background:var(--orange-bright);transform:translateY(-2px)}
.btn-ghost{border-color:rgba(255,255,255,.4);color:#fff}
.btn-ghost:hover{border-color:#fff;background:rgba(255,255,255,.08)}
.btn-outline{border-color:var(--navy);color:var(--navy)}
.btn-outline:hover{background:var(--navy);color:#fff}
:focus-visible{outline:3px solid var(--orange-bright);outline-offset:2px;border-radius:6px}

/* logo */
.logo{display:inline-flex;align-items:center;gap:.55em;font-family:"Space Grotesk";font-weight:700;font-size:1.28rem;letter-spacing:-.01em}
.logo .mark{flex:0 0 auto}
.logo .w-primo{color:var(--navy)}
.logo .w-posto{color:var(--orange)}
header.site.on-navy .logo .w-primo,footer .logo .w-primo{color:#fff}

/* header */
header.site{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.92);
  backdrop-filter:saturate(1.4) blur(8px);border-bottom:1px solid var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;height:74px;gap:1rem}
.nav ul{display:flex;gap:1.9rem;list-style:none;margin:0;padding:0;font-family:"Space Grotesk";font-weight:500;font-size:.98rem}
.nav ul a{color:var(--ink);padding:.3em 0;position:relative}
.nav ul a::after{content:"";position:absolute;left:0;right:100%;bottom:-2px;height:2px;background:var(--orange);transition:right .25s ease}
.nav ul a:hover::after{right:0}
.nav-right{display:flex;align-items:center;gap:1rem}
.burger{display:none;background:none;border:0;cursor:pointer;padding:.4em;width:44px;height:44px}
.burger span{display:block;width:24px;height:2.5px;background:var(--navy);margin:5px auto;border-radius:2px;transition:.25s}

/* hero */
.hero{position:relative;background:
  radial-gradient(120% 120% at 85% -10%,#27476A 0%,var(--navy) 45%,var(--navy-deep) 100%);
  color:#fff;overflow:hidden}
.hero::after{content:"";position:absolute;inset:0;pointer-events:none;
  background-image:linear-gradient(rgba(255,255,255,.05) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.05) 1px,transparent 1px);
  background-size:38px 38px;mask-image:radial-gradient(80% 70% at 70% 20%,#000,transparent 75%)}
.hero-grid{position:relative;z-index:2;display:grid;grid-template-columns:1.05fr .95fr;gap:48px;align-items:center;
  padding:74px 0 88px}
.hero h1{font-size:clamp(2.05rem,4.4vw,3.35rem);font-weight:700;letter-spacing:-.02em}
.hero h1 .hl{color:#fff;background:linear-gradient(transparent 62%,rgba(226,98,31,.55) 0);padding:0 .05em}
.hero p.lead{font-size:1.16rem;color:#D6E1EA;margin:1.2rem 0 1.9rem;max-width:33ch}
.hero-cta{display:flex;flex-wrap:wrap;gap:.8rem;align-items:center}
.trust{margin-top:1.5rem;font-size:.9rem;color:#AEC1D0;display:flex;align-items:center;gap:.5em}
.trust svg{flex:0 0 auto}

/* signature: search ranking card */
.serp{background:#fff;color:var(--ink);border-radius:20px;box-shadow:var(--shadow);padding:18px;max-width:430px;margin-left:auto;width:100%}
.serp-bar{display:flex;align-items:center;gap:.6em;background:var(--bg);border:1px solid var(--line);border-radius:999px;padding:.6em .9em;font-size:.95rem;color:var(--muted)}
.serp-bar .q{color:var(--ink);font-weight:500}
.serp-bar .g{margin-left:auto;font-family:"Space Grotesk";font-weight:700;letter-spacing:-.02em;font-size:.95rem}
.serp-bar .g b:nth-child(1){color:#4285F4}.serp-bar .g b:nth-child(2){color:#EA4335}.serp-bar .g b:nth-child(3){color:#FBBC05}.serp-bar .g b:nth-child(4){color:#4285F4}.serp-bar .g b:nth-child(5){color:#34A853}.serp-bar .g b:nth-child(6){color:#EA4335}
.serp-list{margin-top:14px;display:flex;flex-direction:column;gap:10px}
.serp-item{display:flex;align-items:center;gap:12px;padding:12px;border:1px solid var(--line);border-radius:12px;background:#fff;transition:transform .2s ease}
.serp-item .rank{flex:0 0 auto;width:26px;height:26px;border-radius:50%;display:grid;place-items:center;font-family:"Space Grotesk";font-weight:700;font-size:.85rem;background:var(--bg);color:var(--muted)}
.serp-item .info{min-width:0}
.serp-item .name{font-weight:600;font-size:.98rem;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.serp-item .meta{font-size:.8rem;color:var(--muted);display:flex;align-items:center;gap:.35em}
.stars{color:var(--star);letter-spacing:1px;font-size:.78rem}
.serp-item.win{border-color:var(--orange);box-shadow:0 10px 24px -14px rgba(192,73,27,.7);background:linear-gradient(0deg,#FFF7F3,#fff)}
.serp-item.win .rank{background:var(--orange);color:#fff}
.serp-item.win .name{color:var(--navy)}
.serp-item .call{margin-left:auto;flex:0 0 auto;font-family:"Space Grotesk";font-weight:600;font-size:.82rem;color:#fff;background:var(--orange);padding:.45em .8em;border-radius:999px;display:inline-flex;gap:.4em;align-items:center}
.serp-tag{margin-top:12px;font-size:.82rem;color:var(--muted);text-align:center}
.serp-tag b{color:var(--navy)}
/* load animation */
@media (prefers-reduced-motion:no-preference){
  .serp-item{opacity:0;transform:translateY(10px);animation:rise .5s forwards}
  .serp-item:nth-child(1){animation-delay:.15s}
  .serp-item:nth-child(2){animation-delay:.3s}
  .serp-item.win{animation:winRise .7s .5s forwards}
  @keyframes rise{to{opacity:1;transform:none}}
  @keyframes winRise{0%{opacity:0;transform:translateY(26px) scale(.98)}60%{opacity:1;transform:translateY(-4px) scale(1.01)}100%{opacity:1;transform:none}}
}

/* generic section */
section{padding:76px 0}
.sec-head{max-width:620px;margin-bottom:44px}
.sec-head h2{font-size:clamp(1.7rem,3vw,2.4rem);font-weight:700;color:var(--navy);margin-top:.5rem;letter-spacing:-.01em}
.sec-head p{color:var(--muted);font-size:1.08rem;margin:.8rem 0 0}

/* problem */
.problem{background:#fff;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.problem .cols{display:grid;grid-template-columns:1fr 1fr;gap:40px;align-items:center}
.problem h2{font-size:clamp(1.6rem,2.8vw,2.2rem);color:var(--navy);font-weight:700}
.problem p{color:var(--muted);font-size:1.06rem;margin:1rem 0 0}
.lostcard{background:var(--navy);color:#fff;border-radius:var(--radius);padding:28px 30px}
.lostcard .big{font-family:"Space Grotesk";font-weight:700;font-size:2.6rem;color:var(--orange-bright);line-height:1}
.lostcard p{color:#C9D6E0;margin:.6rem 0 0}

/* cards */
.cards{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.card{background:var(--card);border:1px solid var(--line);border-radius:var(--radius);padding:28px 24px;transition:transform .2s ease,box-shadow .2s ease}
.card:hover{transform:translateY(-4px);box-shadow:var(--shadow)}
.card .ic{width:50px;height:50px;border-radius:12px;background:#FBEEE8;display:grid;place-items:center;margin-bottom:16px}
.card h3{font-size:1.2rem;color:var(--navy);font-weight:600;margin-bottom:.4rem}
.card p{color:var(--muted);margin:0;font-size:.98rem}

/* steps */
.steps{background:#fff;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.steps-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:26px;counter-reset:s}
.step{position:relative;padding-top:20px}
.step::before{counter-increment:s;content:"0" counter(s);font-family:"Space Grotesk";font-weight:700;font-size:2.2rem;color:var(--orange);opacity:.9;display:block;margin-bottom:.3rem}
.step h3{color:var(--navy);font-size:1.18rem;font-weight:600;margin-bottom:.35rem}
.step p{color:var(--muted);margin:0;font-size:.98rem}
.step::after{content:"";position:absolute;top:34px;left:calc(2.6em);right:-13px;height:2px;background:repeating-linear-gradient(90deg,var(--line) 0 6px,transparent 6px 12px)}
.steps-grid .step:last-child::after{display:none}

/* why (navy band) */
.why{background:radial-gradient(120% 140% at 10% 0%,#27476A,var(--navy) 55%,var(--navy-deep));color:#fff}
.why .sec-head h2{color:#fff}
.why .grid{display:grid;grid-template-columns:1.1fr .9fr;gap:44px;align-items:center}
.why p.big{font-size:1.15rem;color:#D6E1EA}
.money{background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.16);border-radius:var(--radius);padding:26px 28px}
.money .row{display:flex;align-items:baseline;gap:.7em;font-family:"Space Grotesk"}
.money .row .n{font-size:1.9rem;font-weight:700;color:#fff}
.money .row .l{color:#AEC1D0;font-size:.95rem}
.money hr{border:0;border-top:1px solid rgba(255,255,255,.14);margin:16px 0}
.money .pay{font-weight:600;color:var(--orange-bright);font-family:"Space Grotesk";font-size:1.05rem}

/* CTA / form */
.final{background:#fff}
.formwrap{display:grid;grid-template-columns:1fr 1fr;gap:44px;align-items:center;
  background:linear-gradient(180deg,#fff,#fff);border:1px solid var(--line);border-radius:24px;padding:40px;box-shadow:var(--shadow)}
.formwrap h2{font-size:clamp(1.6rem,2.6vw,2.1rem);color:var(--navy);font-weight:700}
.formwrap p{color:var(--muted);margin:.8rem 0 0}
.formwrap ul{list-style:none;padding:0;margin:1.2rem 0 0;display:grid;gap:.6rem}
.formwrap li{display:flex;gap:.6em;align-items:flex-start;color:var(--ink);font-size:.98rem}
.formwrap li svg{flex:0 0 auto;margin-top:3px}
form .field{margin-bottom:14px}
form label{display:block;font-family:"Space Grotesk";font-weight:500;font-size:.85rem;color:var(--navy);margin-bottom:.35em}
form input,form select{width:100%;padding:.8em .9em;border:1.5px solid var(--line);border-radius:10px;font:inherit;background:#fff;color:var(--ink)}
form input:focus,form select:focus{border-color:var(--orange);outline:none}
form .btn{width:100%;justify-content:center;margin-top:6px}
.formnote{font-size:.8rem;color:var(--muted);margin-top:10px;text-align:center}
.okmsg{display:none;background:#F0F8F1;border:1px solid #BFE3C4;color:#1E6B34;border-radius:10px;padding:12px 14px;font-size:.92rem;margin-top:10px}

/* footer */
footer{background:var(--navy-deep);color:#C9D6E0;padding:52px 0 30px}
.foot{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:32px}
footer .logo{margin-bottom:14px}
footer p{margin:0;font-size:.92rem;color:#9FB2C2;max-width:32ch}
footer h4{font-family:"Space Grotesk";font-size:.8rem;text-transform:uppercase;letter-spacing:.12em;color:#fff;margin:0 0 14px}
footer ul{list-style:none;padding:0;margin:0;display:grid;gap:.55rem;font-size:.94rem}
footer ul a:hover{color:#fff}
.foot-bottom{margin-top:36px;padding-top:20px;border-top:1px solid rgba(255,255,255,.12);
  display:flex;flex-wrap:wrap;gap:8px;justify-content:space-between;font-size:.82rem;color:#8598A8}

/* reveal */
.reveal{opacity:0;transform:translateY(18px);transition:opacity .6s ease,transform .6s ease}
.reveal.in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.reveal{opacity:1;transform:none;transition:none}}

/* responsive */
@media (max-width:900px){
  .hero-grid,.problem .cols,.why .grid,.formwrap,.foot{grid-template-columns:1fr}
  .hero-grid{padding:52px 0 62px;gap:38px}
  .serp{margin:0 auto}
  .cards,.steps-grid{grid-template-columns:1fr}
  .step::after{display:none}
  .why .grid{gap:30px}
  .foot{gap:26px}
}
@media (max-width:720px){
  .nav ul,.nav .btn.desktop{display:none}
  .burger{display:block}
  .nav[data-open="true"] ul{display:flex;position:absolute;top:74px;left:0;right:0;flex-direction:column;
    background:#fff;border-bottom:1px solid var(--line);padding:14px 22px;gap:.2rem;box-shadow:var(--shadow)}
  .nav[data-open="true"] ul a{padding:.7em 0;border-bottom:1px solid var(--line)}
  .nav[data-open="true"] ul li:last-child a{border-bottom:0}
  .nav[data-open="true"] .burger span:nth-child(1){transform:translateY(7.5px) rotate(45deg)}
  .nav[data-open="true"] .burger span:nth-child(2){opacity:0}
  .nav[data-open="true"] .burger span:nth-child(3){transform:translateY(-7.5px) rotate(-45deg)}
  section{padding:56px 0}
  .formwrap{padding:26px}
}

/* offset per la barra di amministrazione WordPress (solo quando sei loggata) */
@media screen and (min-width:783px){.admin-bar header.site{top:32px}}
@media screen and (max-width:782px){.admin-bar header.site{top:46px}}
/* stili base per pagine interne e blog */
.page-main{padding:64px 0}
.page-main .post{max-width:760px;margin:0 auto 40px}
.page-main .post h2{color:var(--navy);font-size:1.7rem;margin-bottom:.4rem}
.page-main .post a{color:var(--navy)}
.page-main .post a:hover{color:var(--orange)}